Fixed Mobile Convergence Featured Article

March 11, 2010

GyPSii Launches Tweetsii



GyPSii, a real time location-enabled social media platform, has launched a new app, Tweetsii.

Officials with GyPSii said that the app epitomizes the real time web and connects people with places and networks, by bridging the Twitter experience with mobile social media, the social graph, location, and contextual mobile-based search: all in the palm of ones hand, accessible anytime and anywhere.

Initial availability will be in the Apple (News - Alert) Appstore for iPhone, followed by Android and Blackberry platforms.

Company officials said that Tweetsii is a radical new way to use social media and the mobile Internet that breaks down the barrier between the real place-based world and the digital world, providing a real time connection between a user’s social graph, places around them, and Twitter.

It is a real time app that supports a mobile lifestyle, with user created tweets, images, reviews, comments, checkins, tips, and more.

Company officials said that the application gives Twitter users a richer experience by allowing them to tweet, check-in, send alerts and tips, create places, and geo-tag (News - Alert) them with comments, photos and other rich media content.

“Tweetsii is an extension of the GyPSii vision to connect people and places across networks,” said Dan Harple, founder and executive chairman of GyPSii, in a statement.

Harple said that the Tweetsii app breaks down barriers between the real world and the digital world, by making real time social media easy to create and interact with.

“The GyPSii technology takes us beyond 'search engines' and shows what we need are real time place-based ‘connection engines.’ In the age of mobile we can return the Internet to an experience of discovery, but more personal, relevant, and place-based,” he said.

Harple said that mobile technologies have achieved more connectedness, but not deeper, more profound connections – that’s what the company is hoping to do with Tweetsii.

To support marketing and additional development of GyPSii applications including Tweetsii, GyPSii is also announced that it recently closed an $11 million private funding round led by U.K.-based Schroders.

This latest infusion brings total fundraising to $40 million to propel the GyPSii business forward
 

Anil Sharma is a contributing editor for TMCnet. To read more of Anil’s articles, please visit his columnist page.

Edited by Patrick Barnard

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