Fixed Mobile Convergence

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Fixed Mobile Convergence

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April 14, 2009

Shell to Eliminate Desktop Phones

By Gary Kim, Contributing Editor


Royal Dutch/Shell Group might not represent the wave of the future for all large enterprises, but would be instructive if Royal Dutch/Shell is followed by other enterprises.

Royal Dutch/Shell is equipping 150,000 desktops with Microsoft (News - Alert) Office Communicator as the unified communications client, with Office Communications Server 2007 (OCS) hosts in its three global data centers in Amsterdam, Houston, and Kuala Lumpur, says Forrester Research (News - Alert) analyst Phil Sayer.


Under the new plan, voice will be treated like any other application. For most sites, all voice capability is delivered over the WAN. All Shell applications are implemented centrally, so sites must have resilient WAN access. If the site’s WAN connection is down, the staff cannot work, so there’s no
need for local voice access. For emergencies, employees have mobile phones.

Soft phones will be the default. Shell plans to remove the majority of desk phones over time, starting with staff who travel regularly. Shell will implement UC on smart phones for occasional users and on laptops with soft phones for road warriors.

UC video use is expected to be "massive," but with only limited use of telepresence. Shell plans to have only 10 telepresence locations globally but plans to put UC video capability on every desktop and Microsoft’s RoundTable videoconferencing device in every meeting room.

Federation of presence is key. Shell has a high percentage of contract workers and works with partners on many collaborative projects. Shell sees UC as not being limited to Shell employees, rather will be extended to all contractors, suppliers, and partners.

Shell has many global virtual teams for which collaboration and information sharing are absolutely essential, and the business case for UC tends to be easiest to justify in large, trans-national corporations.

For many observers, the most prominent change is the elimination of desktop phones, with soft phones being the standard desktop voice tool.

Gary Kim (News - Alert) is a contributing editor for TMCnet. To read more of Gary’s articles, please visit his columnist page.

Edited by Patrick Barnard


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Fixed Mobile Convergence

encompasses a wide range of mobile services that converge elements of fixed communications infrastructure to complement the core mobile service. In most cases fixed mobile convergence (FMC) services allow the user or the network to take advantage of higher speed, cheaper local unlicensed access networks in local environments for lower value, high volume transactions.
Collaborate On the Go with a BlackBerry Solution
FMC Resources
Mobile Social Networking: The New Ecosystem
Social networking and the next generation of handheld devices will improve business decision-making through efficient, unified communications and location awareness.
The Promise of Mobile Unified Communications
An exclusive Computerworld online survey offers insight into how companies can develop cost-effective strategies for implementing or improving mobile applications and foster an efficient workplace.
Who Needs a Desk Phone?
By Cliff Edwards
BusinessWeek
FMC White Papers
Fixed Mobile Convergence White Paper - The CIO's Guide to Mobile Unified Communications White Paper
FMC Press Releases
FMC Convergence Showcase
BlackBerry® Mobile Voice System (BlackBerry MVS) BlackBerry® Mobile Voice System (BlackBerry MVS) converges office desk phones and BlackBerry® smartphones, allowing users to access standard enterprise voice features whether at their desks or on the go*. BlackBerry MVS encompasses BlackBerry® MVS Client software for BlackBerry smartphones, BlackBerry MVS Services of BlackBerry® Enterprise Server, and the Ascendent Voice Mobility Suite.

With BlackBerry MVS, BlackBerry smartphone users can access enterprise desk phone options directly from the menu interface of the BlackBerry phone application, while at the same time securely authenticating to the organization’s enterprise telephony system (PBX). BlackBerry MVS also gives IT administrators the control to set voice policies on the BlackBerry smartphone, so that inbound and outbound calls use the enterprise line. This allows for all mobile calls to be logged or recorded for compliance with regulatory or corporate standards.
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