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Brightstar, the Retail Outsource and Mobile Insight Work Together to Bring Best-in-Class Wireless Retail Services
January 13, 2012


Brightstar (News - Alert) Corp., The Retail Outsource and Mobile Insight have collaborated to offer clients with a comprehensive package of retail services.

In a release, Brett Beveridge, founder and CEO of The Retail Outsource, said, “We're honored to be working so closely with a global organization such as Brightstar to offer our customers unique services that will address an unfulfilled need in the wireless industry. The combination of Brightstar's global presence and leadership in services and solutions for the wireless industry, coupled with TRO's best in class retail managed services and technology solutions, will provide a full suite of retail services that create value for our customers.”

With best-in-class expertise in their respective specialties, each company will deliver customers a bundled end-to-end solution to wireless operators, manufacturers, regional and national retailers.

Officials said that the three companies will kick off a new suite of services, during the Consumer Electronics Show taking place in Las Vegas this week.

The new suite of services will provide a full range of retail services to maximize both the supply and sell-through of wireless products and services in the retail channel.

“We are thrilled to join forces with The Retail Outsource and Mobile Insight,” said Marcelo Claure, chairman and CEO of Brightstar, in a release. “Their management teams have extensive experience from all sides of wireless retail execution. They are experts at driving sales and maximizing efficiencies for their customers. The systems and information they have to maximize sales are world class and will add to the knowledge base of Brightstar in our quest to build a world class services company for the wireless industry.”

In related news, Brightstar will showcase fresh solutions at the 2012 International CES (News - Alert).

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO East 2012, taking place Jan. 31-Feb. 3 2012, in Miami, FL. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO, click here.

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Deepika Mala is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

Edited by Jennifer Russell

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